The "Get Smart Get Famous" Campaign kicked off the search of smartest child with a TV commercial & Call for Entry Tag On.
Print Ads - 10 smartest child stories featured on Print Ads call for votes.
Limited Edition Packs - The top 3 winners and their smart stories were announce & appear on the packs.
Below the Line - Key Visual and POSM design.
Bronze
Effie Award
Effie Award
Silver
a+m, Advertising + Marketing Magazine
a+m, Advertising + Marketing Magazine
Creative Director: Case Deenadayalan
Art Director / Designer: Wong Siak Fei
Writer: Ng He Xiang
Art Director / Designer: Wong Siak Fei
Writer: Ng He Xiang
Designer / Visualiser: Lee Chyng Shi
Film: Phenomena
Photography: Wizard Photography Studio
Photography: Wizard Photography Studio
